Czech beer 2010 statistic
In 2010 the production of breweries associated in the Czech Beer and Malt Association (CSPS) dropped by 7.9% in comparison to 2009. The CSPS Executive Manager Jan Veselý declared that the main factor of this fall is a decrease in demand for draught beer, the production of which fell by 12.8% y/y. Furthermore, the production of lager decreased by 2.6%.
Along with the fall in beer production, a decrease in beer exports by 12% y/y to 2.9m litres was observed in 2010. Representatives of major Czech breweries are convinced that the drop is due to the global economic recession. A spokesperson for Pivovary Staropramen declared that 75% of the brands exported are lagers, which are relatively expensive for consumers in comparison to domestic beers.
Despite the overall drop in beer exports, certain Czech breweries still managed to achieve excellent results. In 2010 Budejovicky Budvar for example reported record export volumes to Germany.
Budweiser
In 2010 the Czech brewer Budejovicky Budwar accomplished the highest export sales in its history, having exported a total of 604,791 hectolitres of beer to 58 countries, which represents a 4.3% increase. As a result Budejovicky Budwar became the second largest Czech beer exporter in 2010, with its share of the total Czech export reaching 21.4%.
Last year Budejovicky Budwar`s subsidiary BBI (Budweiser Budvar Importgesellschaft mbH) reached historically high sales in Germany, which represents the most important export territory for lager of the Budweiser Budvar brand. The company’s sales in Germany amounted to 214,000 hectolitres of beer, which means a year-on-year increase by 4.7%. This in strong contrast to the total beer sales in Germany, which decreased by 1.7%.
Pilsner Urquell
Last year the largest Czech brewery and a unit of the global giant SABMiller saw its direct exports to 56 countries grow by 6% to 840,000 hectolitres. In addition, the company exported 664,000 hectoliters of Pilsner Urquell beer, which represents an increase of 5%. The highest increases were recorded in Germany, the Slovak Republic and Great Britain.